Product EVO Blog

Learn why being different is better than being better for new product development. Examples show how unique value propositions build strong brands.

Are you curious about product development at SpaceX and Twitter? Let's uncover the risks behind Musk's product testing approach at Twitter.

How the economic forecast, the state of the supply chain, the Fed’s policy on inflation, and the shipping crisis, impact product development in 2022.

When finding a factory, knowing the difference between OEMs and trading companies is important for sourcing the right manufacturer for your custom product.